A lie just off the green is not necessarily a good lie. This is especially true coming into a new season, when the soil is saturated with winter melt and the grass hasn't begun to grow yet. It's also...
Titleist Staff Member Jonathan Yarwood explains the basics on what you need to put the ball in the fairway off the tee, and shares a simple to on how to help do so.
The Titleist Performance Institute (TPI) was founded by Dave Phillips and Dr. Greg Rose to better understand and share insights into the Body/Swing Connection – how what you are able and not able to...
Titleist staff member Mark Blackburn discusses the crucial role that the hands play in controlling the club face, an essential skill when it comes to striking the ball solidly and accurately. In this...
In the manufacture of golf irons and wedges, there are two main methods that clubmakers employ to transform raw metal into clubheads – forging and casting. CASTING The majority of today's irons...
To become truly proficient in the short game, you can't be a One Trick Pony. A stock bump and run shot is great when you have a clean lie, an unobstructed path to the hole and lots of green to work...
In Part 3 of his four-part series, John demonstrates a smarter way to warm up before you play. Instead of grabbing that mid-iron and hitting full shots cold, do what the pros do and start small. Begin...
Bulge and Roll refers to the curvature of the clubface in metalwoods. This design features a slight protrusion at the center and slightly rounded contours toward the extremities. It’s engineered to...
Golf is a game of precision and in order to hit accurate shots, you must aim properly. Learn how an alignment...
There's more than one way to swing a golf club. In fact, there are infinite ways to swing but finding the most...
A TPI screen is crucial for golf performance as it helps identify a player's physical strengths and...
The goal of every TPI assessment is to help evaluate a golfer’s WHAT, HOW and WHY. 3D motion capture and video...
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